A: Essentially, it’s because the verification process has to do more and send more data than when you would swipe a mag-stripe card. To combat card-counterfeiting, during each transaction a new CVV1 code is generated. It takes time for that code to be generated and uploaded to the chip. But, because this code is changed with every transaction, it prevents crooks from creating a duplicate card. So, while the process does take extra seconds, the rewards in fraud reduction are worth it.